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Franchise & Multi-Location · Managed Outbound

Cold calling & lead generation for franchises & glass companies

We book qualified meetings with the builders, contractors, designers, and commercial accounts your franchise or glass business wants — in every market you serve. Trained SDRs run your outbound and hand off meetings that show up.

U.S.-based SDRs · verified data · every dial tracked in LeverBench
Built for franchise & multi-location owners
Local
Outbound engine per territory — not just national awareness
100%
Of meetings BANT-qualified to your territory and account type
2–3wk
To your first booked local meetings
A dedicated pipeline for every location and franchisee.
Who we build pipeline for

Built for franchises & multi-location brands

For franchise owners and multi-location businesses that need a repeatable, local pipeline — not just national brand awareness.

Glass & custom fabrication

Reaching builders, GCs, and designers who spec and buy custom glass.

Home-improvement franchises

A steady flow of local commercial and referral-partner accounts.

Multi-location service brands

A dedicated outbound engine for every territory and franchisee.

Emerging franchise systems

Local pipeline that helps new owners ramp faster.

The outbound edge

Why franchise owners choose Cold Call Me

National marketing builds the brand; it doesn’t fill a local calendar. We give each location a dedicated outbound engine that books the accounts that turn into repeat work.

 Cold Call MeIn-house SDRReferrals only
Time to first meetings2–3 weeks3–6 monthsLocation-by-location
Ramp & managementDone for youYou own itOn chasing
Targeting to your ICPEvery leadEventuallyWhoever refers
Meeting qualityQualified & briefedImproves over timeVaries
Reporting transparencyLive in LeverBenchYour toolingNone
How it works

How Cold Call Me builds your franchise pipeline

One system — the floor, the data, and the coaching — pointed at each market, from kickoff to booked meetings.

We build the right list

Builders, contractors, designers, and commercial accounts in your territory that fit your ICP — verified with direct dials.

We run your outbound

Trained U.S.-based SDRs dial your ICP every day with a script and objection handling built for your buyer.

We BANT-qualify every lead

Budget, Authority, Need, and Timeline — every lead is checked against these four criteria and your ICP before it ever becomes a meeting.

Meetings that show up

Confirmed, briefed, and on your calendar — with the context your team needs to quote and win.

The proprietary framework

The 5 Levers of Outbound Success™

Every engagement runs on the same five levers — Data Quality, Lead Quality, Agent Activity, Messaging, and Methodology — instrumented end to end in LeverBench, so your revenue team sees the whole funnel, not a monthly activity dump.

1
Data QualityVerified, enriched, compliance-checked target data built to your ICP with our proprietary data-quality engine — refreshed as the market moves, so every dial reaches a real decision-maker.
2
Lead QualityEvery lead qualified to BANT and your ICP before handoff — your team only meets buyers with budget, authority, need, and a live timeline.
3
Agent ActivityTrained U.S.-based SDRs working your list at the disciplined daily volume the number requires — the dials and talk-time an enterprise program demands.
4
MessagingCategory-fluent scripts, objection intelligence, and our Reframe model — tuned every two weeks as the market responds.
5
MethodologyA Challenger-led approach coached on every call — consistent execution that holds quality as volume scales.
LeverBench · live funnel
Dialstracked
Live contactsour floor
Conversationscoached
BANT-qualifiedevery lead
Booked meetingson your calendar
Every dial to booked meeting, scored across five levers and attributable in HubSpot.
Customer story

How a glass franchise closed deals within weeks

Gatsby Glass is a premium custom-glass franchise — shower enclosures, railings, mirrors, and architectural glass for residential and commercial projects — with locations across the U.S.

Who we dialed for them

Builders, general contractors, designers, and remodelers who spec and buy custom glass, plus the commercial accounts in each franchise territory.

“The professionals at Cold Call Me have seamlessly become an extension of both my team at Gatsby and me. They did a fantastic job implementing our HubSpot instance, which has greatly improved our tracking capabilities. Moreover, they’ve taken the lead in our cold calling efforts! The response rates have exceeded our expectations, and we’ve even successfully closed deals within just a few weeks of their cold calling campaign.”
Keith Nyeki, Gatsby Glass
Keith NyekiOwner, Gatsby Glass
The program

What's included in a Cold Call Me program

A complete outbound function — people, data, technology, and management — pointed at your market, not a list of dials.

A dedicated SDR team — trained on your category, script, and objection handling, not shared across a dozen accounts.
Verified target lists — built and enriched to your ICP with our proprietary data-quality engine, so reps dial real decision-makers instead of stale data.
Live reporting through LeverBench — every dial, connect, conversation, and booked meeting, visible in real time.
Coaching & quality on every campaign — call review, objection intelligence, and our Reframe model keeping quality high as volume scales.
A dedicated Account Manager — biweekly strategy alignment to tune targeting, messaging, and the account list as the market responds.
Meetings delivered ready to close — confirmed, briefed, and handed to your closer with the context to win.
FAQ

Franchise & glass lead generation — questions

How much does outsourced cold calling cost for a franchise location?

A single predictable monthly fee per program — typically less than a fully-loaded in-house SDR, and it scales location by location.

Can you run outbound for multiple locations?

Yes. We build a dedicated engine per territory with local data and messaging, so each owner gets their own pipeline.

How fast until we see booked meetings?

Most franchise campaigns are booking qualified meetings within two to three weeks of kickoff.

How do you keep meetings a fit?

Every lead is qualified against your ICP — territory, account type, and need — before it becomes a meeting.

What does “BANT-qualified” mean?

Before any lead becomes a meeting, we confirm it against BANT — Budget, Authority, Need, and Timeline — alongside your ICP. Your team only sits down with prospects who can actually buy, decide, have a real need, and are on a live timeline.

Related reading: More on B2B lead generation & outbound →

Give every location its own pipeline

Tell us about your brand and your territories. We’ll show you exactly how a franchise outbound campaign would run.

Request a Consultation